2009 Buell 1125cr on 2040-motos

Moto blog

Apple Lightning Connector Trademark Acquired from … Harley-Davidson and Buell?

Apple is one of the world’s most powerful brands, and it looks like it recently enlisted the help of another top brand: Harley-Davidson. The two companies are among the top 100 brands in the world, as ranked by brand consultancy firm Interbrand. Apple is #2 on Interbrand’s rankings for top brands of 2012 with a brand value of $76.57 billion, while Harley-Davidson is ranked 96th overall with a value of $3.86 billion.

EBR First American Sportbike To Score Points In WSBK, Makes History

The EBR 1190RX had its best finish to date in the FIM Superbike World Championship (WSBK) series during the only US round at Laguna Seca in Salinas, Calif., this past weekend. In an exciting twist, the wild card entry of Larry Pegram running the #72 Foremost Insurance/EBR/AMSOIL/Hero entry garnered a 14th place finish in the second race, earning the first-ever WSBK points for an American motorcycle manufacturer.  [In actuality, Pegram's EBR crossed the line in 16th place. However, the two Bimota BB3 entries who finished eighth and ninth with riders Ayrton Badovini and Christian Iddon, respectively, have had their finishes nullified all season because Bimota has not met the FIM's homologation requirements.

Erik Buell Racing Opens European Office

Erik Buell Racing opened a new office in the Netherlands, making the first step towards establishing a foothold for distribution to Europe. Located in Alkmaar, a suburb north of Amsterdam, the new office will help increase brand awareness in Europe while laying the groundwork for eventual expanded distribution across the continent. The office will also play a key role in supporting EBR’s World Superbike Championship team and riders Geoff May and Aaron Yates.