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BMW Standardizes Switches

Whenever you throw your leg over a bike that isn’t your own, there is always a few minutes needed to become familiar with the proportions and controls of the foreign machine. Getting a sense of the clutch release point, brake feel, throttle response and riding position may all differ from what you have been accustomed, but they slowly become second nature after enough seat time is logged. One such control that strays from this rule of thumb is the turn signal operation of many BMWs.

BMW Bounces Back with Record August Sales

When BMW released its second quarter report last month, the company reported a 4.2% decrease in BMW and Husqvarna motorcycle sales due mainly to a struggling European economy. The economic woes persist but BMW appears to be recovering, reporting a new sales record for the month of August. BMW reports sales of 7,400 motorcycles and scooters in August 2012, a company record for the month and an 11.3% increase from the 6,646 units sold in August 2011 and 14.7% more than the 6,405 units sold in August 2010.

2023 BMW S1000RR Review - First Ride

Bavarian Bullet Credit: Photos by BMW Motorrad/Markus Jahn and Jörg Künstle It scarcely seems possible that BMW Motorrad’s lineup-leading S1000RR sportbike actually made its official public debut a whole decade and a half ago in April 2008, with deliveries beginning the following year. Even though 15 years is a long time, especially in the Superbike arena, where serious players like BeeEm, as well as Ducati, Aprilia, and the Japanese, don’t stint on investing in fast-moving high-end technical R&D in pursuit of engineering excellence, the German brand’s first-ever customer motorcycle with a transverse-mounted four-cylinder has maintained its leading edge reputation for both mechanical and electronic innovation ever since then, and the newly introduced latest version is no exception. This is because, for the coming 2023 model year, BMW has essentially uprated its existing volume production version of the bike by transplanting a good chunk of the array of technical upgrades available until now only to around 1,200 well-heeled or well-sponsored users of the M1000RR, the uber-expensive, uber-performing version of BMW’s street-legal superbike that’s been on sale for the past two years, essentially as a homologation special for Superbike racing.