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BMW Teams with Bloomingdale’s with R1200R Classic Giveaway

Bloomingdale‘s has partnered with BMW with a new campaign promoting its motorcycle-inspired autumn fashion line. A BMW R1200R Classic is prominently featured in Bloomingdale’s fall men’s catalog and in stores including the store windows of the department store’s flagship location on 59th St. in New York City.

2023 BMW S1000RR Review - First Ride

Bavarian Bullet Credit: Photos by BMW Motorrad/Markus Jahn and Jörg Künstle It scarcely seems possible that BMW Motorrad’s lineup-leading S1000RR sportbike actually made its official public debut a whole decade and a half ago in April 2008, with deliveries beginning the following year. Even though 15 years is a long time, especially in the Superbike arena, where serious players like BeeEm, as well as Ducati, Aprilia, and the Japanese, don’t stint on investing in fast-moving high-end technical R&D in pursuit of engineering excellence, the German brand’s first-ever customer motorcycle with a transverse-mounted four-cylinder has maintained its leading edge reputation for both mechanical and electronic innovation ever since then, and the newly introduced latest version is no exception. This is because, for the coming 2023 model year, BMW has essentially uprated its existing volume production version of the bike by transplanting a good chunk of the array of technical upgrades available until now only to around 1,200 well-heeled or well-sponsored users of the M1000RR, the uber-expensive, uber-performing version of BMW’s street-legal superbike that’s been on sale for the past two years, essentially as a homologation special for Superbike racing.

When is a 500 Not a 500? – Question of the Day

When it's a 451, d'uh. In our last Question of the Day, we asked about some of the more… questionable names given to motorcycles (Hondas seemed to come up fairly often in the replies, which is both interesting and somehow not surprising.) I mentioned how it’s generally safer for a manufacturer to stick to a combination of letters and numbers. While that’s generally true, apart from the occasionally comical practice of tackling on another “R” to make a model sound sportier ( looking at you again, Honda), it does bring the focus onto yet another common pet peeve: motorcycles with misleading numbers in the name.