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Around the world on a Multistrada

Ever since Ewan McGregor and Charley Boorman rode their BMW’s around the world it seems anyone with a ‘GS’ has an open ticket to ride around the world and then write about it. And fair enough, if I could afford the bike and the trip then I’d be gone as well. Obviously, BMW reaped the rewards when Ewan and Charlie showcased what their GS could really do, changing BMW’s image from solid but stuffy, to solid and cool overnight.

BMW Quitting WSBK After 2013 Season

BMW announced it will withdraw its factory support from the World Superbike Championship at the end of the 2013 season. According to BMW, the company will concentrate on its production models including the addition of new small-displacement models and reaching developing markets. BMW Motorrad will also shift resources to other motorsports activities such as supporting customer racing efforts in both international and domestic competitions.

BMW R nineT Track Grinder by Urban Motor

Earlier this week, we wrote about BMW inviting some special guests to witness the start of production for its R nineT roadster. Along with a couple of German celebrities such as television chef Horst Lichter and actor Ronald Zehrfeld, the guests included custom motorcycle shop Urban Motor. BMW tasked Urban Motor with creating the first custom R nineT to highlight the motorcycle’s potential.