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Moto blog

BMW Motorrad USA Encourages Riders to Seize the Day and Hit the Road

Someday could be any day, so why not make it today. Life’s short and you never know what could happen, or when, so BMW is encouraging all riders to seize the moment and hit the open road with friends, family and loved ones to live a little. The video below is pretty inspiring as it depicts an impromptu motorcycle adventure shared by a brother and sister where they drop what they’re doing, turn their cell phones off and live in the moment – something we all should do a little more often… Begin Release: WOODCLIFF LAKE, NJ – February 23, 2018 – Young and old, aspiring and experienced, female and male: everyone has an adventure that they dream of taking someday.

BMW to Partner with India’s TVS Motor Company

BMW is getting closer to signing a partnership agreement with India’s TVS Motor Company. The partnership, expected to be finalized before the end of March, would see TVS receive access to BMW technology while the German manufacturer would increase its footprint in the world’s second most-populated nation. TVS is one of India’s largest manufacturers but it has recently slipped to fourth from third behind Hero MotoCorp, Bajaj Auto and Honda.

6D Helmets Introduces the Improved ATR-3 Off-Road Motorcycle Helmet

6D Helmets has introduced the all-new ATR-3. 6D Helmets has introduced the ATR-3 off-road motorcycle helmet, building on the success of the ATR-2. The ATR-3 is designed to offer improved protection and comfort, featuring an upgraded Advanced Omni-Directional Suspension (ODS) system, enhanced ventilation, and reduced weight.