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BMW HP4 Gets New ABS that Works in Corners

BMW has developed a new anti-lock braking system designed to work when a motorcycle is leaned over into a corner. The new ABS Pro system will initially be offered as a retrofit upgrade on the BMW HP4 sportbike, but it’s likely only a matter of time before the technology becomes available on other models. The ABS Pro uses the same sensors already employed by BMW’s Dynamic Traction Control and Dynamic Damping Control electronic suspension, both of which are already available on the HP4.

Charley Boorman’s BMW R1200 GS Adventure Stolen – and Recovered

Adventure touring documentary star Charley Boorman and his BMW R1200GS Adventure have traveled a long way together, but the motorcycle had a bit of an adventure on its own after thieves stole the bike. The stolen BMW wasn’t the one Boorman rode with Ewen McGregor in “Long Way Round” (that was a R1150GS Adventure) or the one used in the sequel “Long Way Down“. Boorman did ride it on his last project, “Charley Boorman’s Extreme Frontiers: Canada”.

BMW Launches New National Television Ad Campaign – Video

BMW Motorrad USA has launched a new national ad campaign, its first in the U.S., according to the company, in over 20 years. The new ad campaign – “Feed Your Restless” – begins today, March 1, and will run more than 1,500 times through June on Velocity, Speed, Fuel TV, the Sportsman Channel, ESPN, ESPNews, the Discovery Channel, the History Channel, and the National Geographic Channel. BMW has produced four commercials for the campaign, three that will run nationally and a fourth for dealers to use for their local markets.