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Dall’Igna Out, Albesiano In At Aprilia

Hot on the heels of yesterday’s rumored defection of Luigi Dall’lgna‘s from Aprilia to Ducati comes this morning’s press release from Piaggio. “The Piaggio Group has accepted, with immediate effect, the resignation of Luigi Dall’Igna – wishing him of course all the best for the future.” Replacing Dall’lgna is Romano Albesiano. Albesiano joined the Piaggio Group in 2005 as Aprilia Product Development Manager and currently manages Piaggio’s Motorbike Technical Center.

Aprilia’s Banned AD [Pics and Video]

The Italian motorcycle company Aprilia withdrew this advert following complaints from the Women’s Institute of Spain, whose advertising monitoring wing considered it to be sexist. Tag translation: “The Arrecife Range: Now several sizes smaller”, I thought Europeans were hip to this kind of thing… Check out the uncensored photo and a controversial Aprilia TV AD after the jump. Not so bad.

Aprilia Takes a Shot at BMW [video]

The very successful viral video BMW created for its S1000RR sportbike earlier this year has yet again been made fun of by another manufacturer, this time being Aprilia with their RSV4.  Now I am sure its not going to get the same amount of attention as the BMW spot but I love a good cat fight, hopefully BMW will respond…  stay tuned. Get the Flash Player to see this player.