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Arlen Ness B-Day Bash At Petersen Museum

On July 12 the Petersen Automotive Museum is throwing a birthday party for one of motorcycling’s customizing icons, Arlen Ness. The B-day celebration will be followed by a V-Twin Cruise-In on July 13 and punctuated by a summer-long exhibit entitled Arlen Ness: Art on Two Wheels. The July 12th birthday party is open to the public and the $95 ticket price puts you in the company of Arlen and other customizing aristocrats and also includes cocktails and dinner.

Harley-Davidson’s New Facebook App Allows Fans to Shape H-D Marketing

Harley-Davidson has advanced its “crowdsourcing” marketing strategy to the next phase.  The Motor Company announced today Fan Machine, a new app for its Facebook presence. The app is a conduit for fan-submitted marketing ideas.

Harley-Davidson to compete in Hill Climb

For the first time in the history of the World Extreme Games, in addition to skiers, snowboarders and other extreme winter sports, Harley-Davidson motorcycle riders will also start competing. The new Harley-Davidson Snow Hill Climb medal discipline will be introduced during the final days of the games, which will take place from January 25 to 28, 2018. Athletes will climb on motorcycles on the slope of the SuperPipe track.