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Harley-Davidson Reveals Project Livewire

Yesterday we published a scoop on what we believed to be a production electric motorcycle by, of all companies, Harley-Davidson, dubbed “Livewire.” Today, H-D officially announced Project LiveWire as the company’s first electric motorcycle.However, it appears as though our speculation about LiveWire going into production was a bit off base. Instead, The Motor Company is continuing with its customer-led product development approach and letting riders decide whether or not LiveWire sees the light of day. Starting next week select consumers across the country will be able to ride and provide feedback on the bike, helping to shape the future of Harley-Davidson’s first-ever electric motorcycle. While not for sale, Project LiveWire is specifically designed for the purpose of getting insight into rider expectations of an electric Harley-Davidson motorcycle.

AMA Pro Racing Announces Basic Twins Flat Track Class for 2014 Season

AMA Pro Racing announced a new class for Flat Track racing designed to provide a new stepping stone for up-and-coming Pro-licensed racers, replacing the Pro Singles class in 2014. The new class, to be called Basic Twins, is more or less a revival of the Basic Expert Twins division that ran during the 2007 and 2008 seasons, but dropped when the Pro Singles class was introduced for 2009. The new class will give young racers a chance to showcase their skills on Twins, easing their transition to eventually enter the Grand National Expert Twins class.

Harley-Davidson Tops 2013 Pied Piper Prospect Satisfaction Index

Harley-Davidson dealers outscored dealers from other brands to take the top spot in the Pied Piper Prospect Satisfaction Index U.S. Motorcycle Industry Study for the second consecutive year. The annual study measures the effectiveness of motorcycle dealerships, rating them on how they perform in different categories, such as inviting customers to sit on a floor model, offering demo rides and asking for a customer’s contact information.